Augmented Reality

Are You Ready For Virtual Reality?

Back in 2014, Google invested $542 million in a secretive and mysterious augmented reality glasses start-up known as Magic Leap, but it wasn’t until last week that we got our first glimpse of what we can expect from the project when a video called ‘Just another day in the office of Magic Leap‘, appeared on their YouTube channel.

It would appear that the race to bring a touch of virtual reality to our world is picking up pace as Facebook, Samsung and Sony also make advances in this area. As a user you will probably fall into one of two camps that consist of “wow this is the future” or “Not another pointless gimmick, didn’t we learn anything from 3D TV’s?

If resistance really is futile and we are all heading for a future where we plug ourselves into the matrix, let’s take a look at what the Oculus Rift rival brings to the table.

Although you cannot deny how visually impressive this fusion of a digital and physical world are, it doesn’t take long until you are left thinking that this is yet another case of style over substance that when stripped back doesn’t actually offer us anything new, other than leaving you stood in your living room with giant ski goggles waving your arms around blissfully unaware that the joke could be on you. (more…)

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