Mark Zuckerberg

Mark Zuckerberg recently revealed that Facebook is now generating 8 billion videos views a day from only 500 million people, and if you are proficient with numbers, you will notice that these figures don’t quite stack up. Most people scroll down their Facebook timeline with the mute button on their device while navigating away from auto-playing videos and are blissfully unaware that after only 3 seconds this is classed as a view and allows advertising income to be gained from the video.

Over on YouTube, a video has to be playing for 30 seconds for the view count to be recorded. Many are starting to notice that there is a billion dollar industry emerging known as “freebooting” where people can steal YouTube content and promote via Facebook creating unreal view counts and forced virility as Facebook videos are automatically prioritised over YouTube videos.

However, a video is currently going viral and receiving widespread support after pointing out the struggles for content creators suggesting that Facebook is purposely “rigging” their algorithm for their own personal gain.

Very often the original creator of video content will obtain a few views from their own YouTube channel whereas the video can achieve millions of views on Facebook, which generates advertising income for the social media behemoth rather than the content creator(s) who rely on revenue for advertisements.

Primarily the content creators are not receiving money or recognition from these videos whereas Facebook and the video stealing accomplice receive the returns.

YouTube’s copyright infringement system seems to be quite stringent by comparison, and it seems clear that Facebook’s is turning a blind eye to protect their cash cow while the video stealer appears to get away with a lucrative swag bag every time with no threat or fear of any consequences.

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Just about every TV show these days, builds up some regular guy or girl only to evict them from our TV screens and lives until the next batch of reality stars can take their place on prime time TV. However everyone’s favourite part of this over familiar process is the now infamous “lets look at your best bits” montage. After all even Rocky had a montage right?

As Facebook celebrates its 10-year anniversary today, it’s driving the world to look back at how the social network has changed its appearance and how it has changed our lives.

You too, can now have your very own best bits cheesy personalised video, but once again when algorithm-based software rears its ugly head, it can ironically feel a little impersonal which is exactly the opposite of what it was trying to achieve.

Looking at a combination of mundane photos or drunken nights out with a sentimental music soundtrack could be quite amusing and for those of you with a shady Facebook past prepare for some emotional scars to resurface but for most of you it’s quite a nice way to look back at your virtual life.

You can see your own personalised video here

Mark Zuckerberg seemed to edge towards the sentimental today when he gushed the following.

“It’s been an amazing journey so far, and I’m so grateful to be a part of it. It’s rare to be able to touch so many people’s lives, and I try to remind myself to make the most of every day and have the biggest impact I can.

People often ask if I always knew that Facebook would become what it is today. No way.

I remember getting pizza with my friends one night in college shortly after opening Facebook. I told them I was excited to help connect our school community, but one day someone needed to connect the whole world.

I always thought this was important — giving people the power to share and stay connected, empowering people to build their own communities themselves.

When I reflect on the last 10 years, one question I ask myself is: why were we the ones to build this? We were just students. We had way fewer resources than big companies. If they had focused on this problem, they could have done it.

The only answer I can think of is: we just cared more.

While some doubted that connecting the world was actually important, we were building. While others doubted that this would be sustainable, you were forming lasting connections.

The days when the worlds biggest social media site was “thefacebook”

We just cared more about connecting the world than anyone else. And we still do today.

That’s why I’m even more excited about the next ten years than the last. The first ten years were about bootstrapping this network. Now we have the resources to help people across the world solve even bigger and more important problems.

Today, only one-third of the world’s population has access to the internet. In the next decade, we have the opportunity and the responsibility to connect the other two-thirds.

Today, social networks are mostly about sharing moments. In the next decade, they’ll also help you answer questions and solve complex problems.

Today, we have only a few ways to share our experiences. In the next decade, technology will enable us to create many more ways to capture and communicate new kinds of experiences.

It’s been amazing to see how all of you have used our tools to build a real community. You’ve shared the happy moments and the painful ones. You’ve started new families, and kept spread out families connected. You’ve created new services and built small businesses. You’ve helped each other in so many ways.

I’m so grateful to be able to help build these tools for you. I feel a deep responsibility to make the most of my time here and serve you the best I can.

Thank you for letting me be a part of this journey”

It appears that our friend Zuckenberg is a big softy at heart, so forget about Bitstrip, it’s time to prepare for your Timeline to be swamped with the words “Here’s My Facebook Film” and wish Happy 10^th Birthday to everyone’s guilty pleasure.

The Facebook Movie Backlash Begins Now..

However, as with anything of a viral nature, it doesnt take long until the backlash begins and after only 24 hours, the internet is awash with sarcastic responses to the Facebook Movie videos.